Cryptocurrency Exchange gate.io has published an overview of the Puffverse project. This addressed persistent challenges in the GameFi sector, such as user retention and excessive financialization of gameplay. According to Dappradar, blockchain games generally see a retention rate of less than 15% compared to over 40% of traditional mobile games.
Puffverse is presented as a project aimed at redefineing Web3 games by tackling these industry restrictions. Built by the team that gave birth to Xiaomi’s previous gaming division, and leverages Alibaba’s technical insights, Puffverse integrates hardware and internet expertise to enhance product development and platform capabilities.
In 2024, the project secured strategic investment from the Animoca brand, with Sky Maverse also taking part. This funding round not only strengthened the capital base of Puffverse, it also placed it within a broader network of blockchain game stakeholders, providing opportunities for strategic collaboration.
Puffverse aims to combine technical capabilities in Unity engine development, user acquisition, and distributed finance (DEFI) project operation to create a gaming environment that bridges the ease of Web2 with Web3 Financial Mechanics. Dual backing and cross-sectional skill sets from players in key industry have contributed to positioning as potential leaders in the evolving GameFi ecosystem.
Puffverse has organized its product development by providing a low barrier and accessible gaming experience within the 3D metaverse. One of the main products, Puffgo is an on-chain multiplayer party game that incorporates mechanisms similar to those found in titles like Fall People, and introduces an economic framework called “earning skills, play to play.” This model aims to reduce entry barriers, highlight heavy financial components, and provide users with the opportunity to earn money through gameplay.
Puffgo includes a variety of levels and modes, and supports both solo and group play. At the league level, it offers higher reward opportunities, but the User Generated Content (UGC) feature within the Puffgo workshop allows players to design, publish and share their own game maps. This feature increases content diversity and supports social and interactive dynamics between users.
Future development plans include the integration of additional UGC features, including UGC features supported by AI Generated Content (AIGC) that is intended to further enrich the creative capabilities of the platform. Puffgo also supports the Dual-Track user model, captivating both Web2 and Web3 participants. Web2 players interact through traditional in-app purchases, while Web3 participants utilize NFTs and tokens within the interskill system to enable asset ownership and gameplay-based revenue.
The broader puffverse ecosystem is supported by interconnected platforms. Pufftown acts as a Puffgo-linked centralized asset management hub that allows users to track their holdings and review performance metrics. A supplementary idol game, Puffsim offers a simplified gameplay model that allows users to passively accumulate rewards and provide an alternative to the competitive form of Puffgo.
Puffworld acts as a central 3D metaverse hub within the ecosystem, designed to support social engagement and immersive experiences. Puffverse continues to invest in the development of this environment and positions it as the basis space for community interaction.
From a technical standpoint, Puffverse implements custom rendering algorithms for metaverse infrastructure, supporting 3D model customization and object editing. This approach aims to ensure platform flexibility and scalability as the ecosystem evolves, allowing for integration across a wide range of applications, both software-based and hardware-based.
The Art of Balance: Designing Precision-Driven Economic Models
Puffverse constitutes an economic model with the intention of adjusting the interests of private investors and the broader user community. The token release mechanism is designed to mitigate the impact on the market, with strategic investors being limited to 5% and 10% of private round participants. These constraints aim to mitigate early token divestment and support market stability. Token utilities span several areas, including powering inappropriate token (NFT) mint processes, encouraging social engagement, and the possibility of governance through staking mechanisms.
A team member and advisor lockup period set between 12 and 24 months is configured to offset the private sale release schedule, further attenuating early market volatility. Furthermore, 18% of total token supply is reserved for “play to aleen” incentives, and is distributed linearly over three years to maintain controlled token issuance and long-term ecosystem value.
Following the TGE, the PFVS token is used to obtain the Puffgo League Season Pass, allowing access to seasonal events and forming part of the sustainable in-game economy. Token holders can also wager Vepuff to earn additional PFV rewards. This can reinvest in gameplay, promote continuous engagement and enhance participation in the ecosystem.
Puffverse plans to launch a cloud gaming platform, aiming to increase accessibility and enhance immersive metaverse experiences. This initiative aims to attract more developers and diversify practical applications for PFV. The project also envisions partnerships with a wider range of developers and teams, improving content quality and overall Web3 gaming environment.
On a broader level, Puffverse is developing a hybrid intellectual property (IP) ecosystem that merges digital and physical elements. This includes character-driven narratives and use of branded products, expanding awareness both online and offline. The company plans to showcase its IP at global events, integrate with other products and services outside the Web3 space, promote cross-industry cooperation and increase the range of brands.
This strategy involves embedding puffverse IPs into hardware-based experiences that aim to bridge the gap between digital and real-world interactions. This approach is designed to increase user engagement and create new means of revenue generation. Puffverse’s model demonstrates how to leverage operational and technical strength from the Web2 space to drive growth in Web3 environments, and thus could serve as a case study for traditional tech companies exploring entry into blockchain games.
Combining high-rise resources, intentional economic structures and access to vast IP strategies, Puffverse places itself in addressing ongoing challenges with GameFi. The development of the next generation of Web3 gaming ecosystem aims to provide not only enhanced user experience, but also models the future direction of the industry. As platforms evolve, it is expected to play a prominent role in shaping the next stage of blockchain-based games.
Gate.io LaunchPad Debut: Seamless Subscription Access to Puffverse
PFVS is set up to be the first project featured on Gate.io’s LaunchPad platform, and the token subscription phase is expected to begin soon. Participants can subscribe using USDT, with a fixed commitment price of 1 PFV equal to 0.07 USDT. A total of 10,000,000 PFVS tokens are available through this product, and individual users can receive up to 10,000 PFVs depending on their allocation. The commitment window runs from May 13, 2025 to 03:00 UTC to May 16, 2025 at 12:00 UTC, with token distribution occurring on the day of the Token Generation Event (TGE). Spot trading for PFV is expected to begin by the end of May, with all tokens being completely unlocked upon distribution.
To participate, the user must complete identity verification and meet the minimum subscription threshold starting at 1 USDT. Token allocations are based on the percentage of the amount each user has committed compared to the entire committed pool. During the subscription period, any committed funds are locked and cannot be withdrawn. At the end of the event, the system subtracts the corresponding USDT amount based on the final allocation and any surplus is returned to the user. Subscriptions that result in allocation of PFVs below 0.0000001 will not receive a token and the full amount committed in such cases will be refunded.
In joining, users will need to access the gate.io platform, do a full identity verification, go to the (LaunchPad) section of the “Start” tab, select the PFVS project, enter the desired USDT amount, and review the transaction.
